Page 1 of 2
Rover Group Marketing/Advertising 'find'
Posted: Fri Dec 12, 2014 4:24 pm
by GTiJohn
I was just getting out of my coupe this afternoon when a near'ish neighbour who was passing said "Oh, that's a blast from the past!"
I knew she used to work at Land Rover but we got chatting and it turns out she was at Rover Group before that, all the way through the Nineties in fact.
Summary of the conversation:-
- She's got a large collection of Rover Group brochures and videos in her garage
She 'named' Tahti blue
RG were paying £1100 a car royalties to Honda on every R8 sold 
She's going to get a selection of vids out for me to look at, so know what I'll be doing over the holidays
This one will run and run

Re: Rover Group Marketing/Advertising 'find'
Posted: Fri Dec 12, 2014 4:26 pm
by RoverRevival
never know who's around the corner
she's gone home and said to hubby, did you know GTIJohn is next door

Re: Rover Group Marketing/Advertising 'find'
Posted: Fri Dec 12, 2014 11:41 pm
by gbs100
I have 2 rover r8 launch videos from when I worked at a rover branch back in 1989.
Re: Rover Group Marketing/Advertising 'find'
Posted: Sat Dec 13, 2014 8:20 am
by GTiJohn
gbs100 wrote:I have 2 rover r8 launch videos from when I worked at a rover branch back in 1989.
We'll have to do a roll call of what we've all got
These will all get digitised somehow
Re: Rover Group Marketing/Advertising 'find'
Posted: Sat Dec 13, 2014 8:21 am
by GTiJohn
1234dist wrote:she's gone home and said to hubby, did you know GTIJohn is next door

When I showed her the cut-away car she said " oh, you have got it bad...."
I know how to treat a girl right

Re: Rover Group Marketing/Advertising 'find'
Posted: Sun Dec 14, 2014 11:35 pm
by E_T_V
*laughing my fat rear end off*.
A good find. I can probably get stuff digitised if needed.
Re: Rover Group Marketing/Advertising 'find'
Posted: Wed Dec 17, 2014 9:49 am
by pete2783
GTiJohn wrote:RG were paying £1100 a car royalties to Honda on every R8 sold
Incredible!
Was that during or after the Honda alliance?
Re: Rover Group Marketing/Advertising 'find'
Posted: Wed Dec 17, 2014 11:26 am
by crepello
pete2783 wrote:GTiJohn wrote:RG were paying £1100 a car royalties to Honda on every R8 sold
Incredible!
Was that during or after the Honda alliance?
And that presumably took into account Rover's contribution to the design. So did the pure Honda 400 Bubble have come with an even larger royalty tag? (Unless they negotiated a discount for the dreadful pedal positions!)
Re: Rover Group Marketing/Advertising 'find'
Posted: Wed Dec 17, 2014 6:59 pm
by GTiJohn
pete2783 wrote:GTiJohn wrote:RG were paying £1100 a car royalties to Honda on every R8 sold
Incredible!
Was that during or after the Honda alliance?
I aim to find out

Re: Rover Group Marketing/Advertising 'find'
Posted: Wed Dec 17, 2014 9:56 pm
by E_T_V
I would guess there is a similar deal on every Honda built by rover at the time too but the other way around.